PETstock forbedrer produkttilgængeligheden i butikkerne med Blue Yonder

Leading Australian pet company successfully implemented Blue Yonder’s category management solution, improving efficiency and right-sizing space allocations for its stores to provide a better shopping experience

With more people working from home during the COVID-19 pandemic, pet adoption increased in Australia with 69% of households now owning a pet, according to the “Pets and the Pandemic” report by Animal Medicines Australia. In addition, 37% of pet owners reported experiencing difficulty accessing things like pet food, treats and veterinary services. That’s why PETstock Pty Ltd, Australia’s leading pet company, chose to digitally transform its supply chain with Blue Yonder’s SaaS-based category management solution, part of Luminate® Commerce, to create customer-centric stores based on consumer preferences in order to have the right products in the right stores.

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